wrote an article "B2B" the inevitable decline of Alibaba blog yesterday, in this article, I have been clear just according to the analysis of Alibaba B2B business, I just put myself about three years ago to say, still attracted Ma fans abuse, but abuse, not a reason the twins. Sorry…
Alibaba B2B is playing a concept, bullying small and medium-sized enterprises do not understand network marketing, Alibaba charging model unchanged, inevitably decline. But Ma smart like aliens, will not wait, so we analyze the Alibaba’s strategy, may be able to better judge the Alibaba to
1, Alibaba launched shop
Alibaba’s shop is to provide a simple self-help site for SMEs, this product seems simple, but still relatively cost-effective for smes. Because more than 2000 yuan, the establishment of a business website, fairly cost-effective. Alibaba this strategy grabbed a lot of construction company’s rice bowl, but still clever trick.
recommends: products do better, and if you can integrate some of the marketing services in accordance with the effect of charging into, you can get leaps and bounds.
2, Alibaba launched business platform
U88, 28, Alibaba with a website to make money is cool, also launched a business platform to join, this approach is not clever, because the water is too deep, and too dark. A friend in this field is such evaluation of the franchise project, which more than 90% of the venture to join the project is to cheat joining fees,
recommends: cut off this item,
3, Ali software project, Alibaba launched this project is very smart, because this project can be very good in Alibaba current customers to tap new values. But as far as the current form is concerned, the Alibaba seems to be working too hard on this project.
suggested: "as with Taobao, we need to make further efforts to develop faster,
4, word of mouth
Alibaba own team out to do, and then back in the acquisition, in the classification of information inside is not the top, but still good. And recently, money has been collected through the "shop".
suggests: "word-of-mouth shop should be more personalized, and at the same time reduce the price by half, it is estimated that there may be more frenzied sales growth.".
burned more than N million, burned to the position of China’s C2C boss, helped countless people earn money, but he has not made money. If it wasn’t because Taobao had trained its users as a free habit, with charging in other countries, Taobao would be crazy. But the Internet in China is a free environment, and you need to pay for it