enterprises do a field, it will be the perfect, so we can stay invisible more users, not easily snatched by others. Take the "website construction" companies, to provide users with not only the construction site procedures should include more customized services, the associated type: website construction and knowledge, enterprise post office, website server, domain name registration, the expansion of the database service. Or is suitable for a variety of user needs the product package, at different prices in different enterprise user groups. In general, if there is a strong package between comparable differences, and the price difference is not great, the enterprise will go to the station to select high quality service. To meet the needs of users, will be firmly.
corporate image both in marketing, or the power of the Internet, is to bring the user experience first impression, so even in the website optimization process, the enterprise is also the first focus on shaping brand image. How to create a user’s mind is satisfied with the brand image? For ordinary users is actually very simple, good user experience is one of the biggest variables. Dedicated, professional products and services, online customer service support, a series of information to tell the user: I am very professional! Invisible, trust in the minds of customers has been the foundation for your kind. Conversely, some enterprises do not attach importance to the construction of the station image in the construction site, kuangmeng ranking, finally even had a very good ranking, but its brand image is not fit to be seen, even after the user browsing will be skeptical to choose to leave,
two: encourage enterprises to enhance the degree of trust
website optimization to improve the flow rate, ranking optimization based on the construction of the best search engine rules, but not all sites are required to comply with this rule, such as the optimization of the enterprise stand, sometimes even won the ranking, but also may not necessarily bring high commercial benefits for the enterprise feedback. But here we should emphasize that enterprises do network marketing, and website optimization should focus on market share conversion, so as to optimize the effect to maximize the realization of enterprise station:
: shaping the corporate brand image Except in a few well-known sites such as Taobao, pat a class of
users in the network consumption, believe that most users are cautious with consumer attitude. Small and medium-sized enterprises to earn a trust in the electric tug of war in the user, it is from the side should not be ignored is enterprise business value, can not improve the user trust enterprise station, will be eliminated in the development of the torrent out. How to improve the enterprise trust? A: seeking truth from facts are, not exaggerated, not condescend; second: professional contact: telephone, such as 400 enterprises QQ, fixed telephone, fax, mail, business and accurate address. The user may not have to make a long-distance call, confirm the true and false, only to communicate via QQ, but it is important symbol of identity "".
three: meet user demand